Client Update

2021 SueroX Summer Campaign Overview

Dec 07, 2021

NeoSol began working with the team at SueroX last May to devise a marketing campaign that would bring awareness, excitement, and engagement to their target audiences in eight different target markets. After witnessing the immediate success of these activations we were able to add two more target markets to this campaign for a total of ten.

 

We created a campaign combining in-person experiential events with out-of-home marketing and social media for this omnichannel campaign and the stats speak for themselves. 


The SueroX team was able to use the success from these activations to leverage additional distribution opportunities and there was an immediate increase in sales on Amazon in each of the markets where activations took place. The campaign posts on their Instagram account had higher than average engagement and the in-person activations drove overall followers to their account as well.


We are excited to continue the momentum and excitement for this brand as we partner to plan an even wider reach campaign for 2022!



This article was written by Kimberly Howard